Pre-Order Waitlist now open

A Fresh Approach To Cleaning

Make the switch to simple, natural cleaning products that are so fresh and organic they have a use by date. 

Only 1000 Spaces Available for for Pre-Order

Introducing Counter Clean

+  A 100% natural multi-surface cleaning spray that removes the harsh chemicals that are damaging your health from your home. 


+ Innovative concentrate formula and refillable Bottle for Life to reduce plastic waste.


+  Can be used on all surfaces from kitchens to bathrooms to simplify your cleaning routine (and store cupboard!).


+  Transform how your home smells with the scent of 100% pure essential oils in our three blends Citrus, Woody and Floral.

Only 1000 Spaces Available for for Pre-Order

Why Counter Clean?

We're pioneering a natural cleaning philosophy that puts health first. It doesn't make sense to clean your home with products that are potentially damaging to your health and environment. We're here to change that with simple, natural cleaning products that are gentle but guaranteed to be effective.


Actively Removes Grease, Grime and Dirt

Refillable Zero Waste System

Organic 100% Pure Essential Oils

100% Non-toxic Natural Ingredients

Only 1000 Spaces Available for for Pre-Order

What's In The Pre-Order Kit? 

Uplifting Citrus Concentrate

Balancing Floral Concentrate

Grounding Vetiver Concentrate

Bottle For Life

+ 20ml Uplifting Citrus Concentrate


est. 1 month cleaning


+ 20ml Balancing Floral Concentrate


est. 1 month cleaning




+ 20ml Grounding Vetiver Concentrate


est. 1 month cleaning





+ glass bottle for life 

+ unlimited replacements 

+ microfibre cloth 

+ pouring funnel

Only 1000 Spaces Available for for Pre-Order

It Works In 3 Simple Steps:

01

02

03

Fill bottle for life with tap water

Pour in 20ml concentrate

Shake and spray

Only 1000 Spaces Available for for Pre-Order

Small Concentrate. Powerful Clean.

True cleaning power

Our multipurpose cleaner cuts through grease, grime, dirt, dust and limescale making it the most powerful cleaning concentrate around. 

Faith in nature

Our cleaner is made using compltely natural and plant derived ingrdients making it kind to you and kind to the enviroment. 

Smaller than the rest

Using micro concentrate cleaning technology makes us that bit smaller and more powerful than the rest.

Save space, save money

Replace over 7 different products under your sink and save money and space. 

Only 1000 Spaces Available for for Pre-Order

A note from Purdy and Charlotte

As you may already know, Purdy & Figg began in Purdy’s garage where we started hosting natural cleaning workshops in 2018. Counter Clean brings us full circle and back to where it all started, with a natural and sustainable approach to cleaning. Counter Clean is here to demystify cleaning and make it healthy for your home and the environment. Remove harsh bleach, chemicals and antibacterial sprays from your homecare routine and follow our ‘little and often’ philosophy with gentle but effective cleaning products.

Only 1000 Spaces Available for for Pre-Order

Available in October 2021. 


We're producing a starter kit for each name on the waitlist. Whilst there is space available, we encourage you to join the waitlist below and we'll confirm your reserved space. 

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